who I am

I'm Liri Andersson, the founder of the boutique business consultancy this fluid world. Global brands trust me to answer their most challenging strategic questions—So what? What if? Why not?

I bring a borderless, cross-disciplinary perspective, spanning industries, brands, and business challenges.

I ask the right questions to uncover what’s truly critical—internally and externally—so businesses stay focused on what matters.

I use proven models and frameworks to define problems, stress-test solutions, and drive action.

As a practitioner, facilitator and educator, I challenge, energise and inspire, ensuring teams leave empowered, prepared, and ready to drive meaningful results long after I’m gone.

(Proud, but never really gone.)

Monochrome portrait of a smiling person with light hair, wrapped in a textured scarf.

Liri Anderssson

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Interested in connecting or working together? Share your info, and I'll be in touch soon!